Target Audience
05:08What is Target Audience?
Target Audience is a particular group at which a film, book, advertising campaign, etc., is aimed.
1. Target audience in media and how it is sold
For example :
- Maze runner, Hungergames --> Teenager and acts like model. What will we see and have to face in the future and how to survive in that kind of situation.
2. Target audience also separated into Segmentation : there are 4 main types which is
- Age target marketing
- Income sensitive
- Gender
- Interests
They are all separate into tiny groups.
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